September 6, 2011

Hello ladies! I am looking for two new editorial interns to help me at Matchbook this fall. You would be working by my side 2-3 days a week on all facets of the online publishing business. Responsibilities may include sending emails, sourcing product, assisting with social media, and general office organization. Above all I am looking for highly organized self-starters that understand and love the Matchbook brand.
Requirements: Extremely organized, strong writing skills, passion for beauty/fashion/design, love of pugs.
Location: San Francisco’s East Bay (sorry, working remotely is not an option)
Duration: 2-3 days a week, starting immediately.
Compensation: Unpaid, college credit available
Please send your resume and a brief cover letter stating why you’re a perfect fit for Matchbook to: katie@theneotraditionalist.com
Can’t wait to hear from you! xx Katie
July 30, 2011

We’re headed to Maine for a week’s vacation in August and this beautifully curated product page by Marina Rust for Vogue reminds me how I love it so. My little brother is performing at a lakeside resort there all summer (can you say “Dirty Dancing“?) and I can’t wait to visit him and get my antiquing fix. Lobster rolls, anyone?
July 4, 2011





Happy Fourth of July loves! These are some snapshots from my weekend compliments of my new instagram account. I’ve been instagram-ing under matchbookmag, but just started a katiearmour account as well. Do you have instagram? It’s so addictive…
Hope your weekend has been full of blooms, sun, and cute pups!
June 24, 2011


I’ve been meaning to share with you these snapshots of my new personal stationery compliments of Sugar Paper in Los Angeles! After featuring their lovely designs in Matchbook I just knew I had to have some for my own and contacted the darling Chelsea for assistance. I wrestled with the colors and design (so many choices!), but am over the moon with the results! I love that the navy type is simple and classic, while the scalloped edge adds a dash of feminine flair. The envelopes are white with navy lining, a crisp navy border on the flap, and my address in navy letterpress. Having my address despite the fact we rent feels fabulously indulgent and so grown up! ;) Thank you a million times over to the sweet girls of Sugar Paper — I’ll be ordering these for many years to come!
June 17, 2011







This has been an absolutely crazy week so I thought I’d just post a roundup of things I stumbled upon that made me smile. 1) This awesome book cover 2) This print of Paris 3) These dainty earrings 4) This vintage linen lavender bag 5) This resin bangle 6) This ceramic polka dot cup 7) This original press photo of the Duke and Duchess of Windsor which I recently snatched up on eBay. Pugs!
Bon weekend loves and thank you SO much for your tips on Atlanta. I can’t wait!